● Develop content strategy aligned with short-term and long-term marketing targets

● Manage the editorial calendar and ensure content team is on board

● Manage content distribution to online channels and social media platforms to analyse and increase web traffic and users engagement metrics

● Create and publish engaging content

● Edit, proofread and improve content writers’ deliverables and liaise with content writers to ensure brand consistency

● Drive SEO in content creation and ensure SEO best practices are properly observed in all articles

● Collaborate with the SEO team to recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

● Ensure compliance with law (e.g. copyright and data protection)

● Stay up-to-date with developments and generate new ideas to draw audience’s attention

● Bachelor’s degree in marketing, communications, journalism, and other relevant fields

● Proven SEO experience or as a Content marketing manager.

● Basic technical knowledge of HTML and web publishing and knowledge of SEO and web traffic metrics.

● Proven ability to lead and inspire a team of creatives

● Excellent communication, presentation, and interpersonal skills

● Outstanding organizational and time-management skills